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Allure is a formalwear and casual wear boutique offering Prom Dresses, Evening Gowns, Pageant Gowns, Cocktail Dresses, Game Day Dresses, Casual Dresses, Shoes, and Accessories. We are happy to feature Tony Bowls, Jovani, Faviana, BG Haute, House of Dereon (by Beyonce), Jessica Simpson, Suzi Chin, Natalie Kim and much more. Everything to make your evening beautiful.
Allure has the widest variety of Orange and Blue Dresses for all of your game day needs. Gator accessories, T-shirts, and Tank tops now available.





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Allure is sure to have the most exciting selections in North Florida.